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The Coming Jobs War, So Far

I'm currently reading The Coming Jobs War by Jim Clifton, Chairman and CEO of Gallup. Yes, the company that takes all the polls and constantly churns out new information on data you never thought existed.

And that, alone, qualifies Clifton to author, what is so far, a compelling book about the future of job creation: he's got unlimited access to the data.

Mind you, the book was published in 2011 when the Great Recession was reaching its peak, but the information and economic principles Clifton employs makes an intriguing mixture of literature.

Granted, I'm only five chapters deep. But, so far, so good.

Clifton points out the importance of GDP, international policy, and just how important jobs are on the domestic and global landscape.

Clifton mentions such facts as:

  • Today's explorers migrate to the cities that are most likely to maximize innovation and entrepreneurial talents and skill. Wherever the most talented choose to migrate is where the next economic empires will rise. That's why San Francisco, Seoul, and Singapore have become such colossal engines of job creation.
  • When the GDP falls, so does the amount of money the US government has on hand to pay for everything because there is less to tax. The root cause is this: US citizens aren't hatching new businesses, nor do they have the confidence to grow them, so the country doesn't have the new jobs that business typically creates or the income to tax them.
  • Very few Americans are aware that small and medium-sized businesses are responsible for most of the jobs in America. Big businesses do not create significant numbers of new jobs. During the past two decades in the U.S., small and medium-sized enterprises have accounted for virtually all new jobs created. Jumbo-sized American businesses are very important to the economic ecosystem because they employ a lot of people, but mostly because they're the key customers of small to medium-sized companies.
  • When national and/or city entrepreneurial spirit is high and resident engagement is flowing, breakaway GDP and job growth follow.

Clifton highlights the importance of America's need to re-start its GDP machine. Five chapters deep, Clifton argues that one way the economy regains momentum is through the creation and innovation of small and medium-sized businesses. 

Clifton does an excellent job of simplifying complex economic, social, and political principles.

Much to learn and discover in this book, but so far it's been a good read.


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